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Sure, but even if the equipment and low-level employees were in film, they had the brand and engineering to be at the forefront. And if anyone could have known
by LeifCarrotson 10y ago
Sure, but even if the equipment and low-level employees were in film, they had the brand and engineering to be at the forefront. And if anyone could have known that digital would be the future, it was Kodak. is this institutional blindness and resistance to change a sort of sunk cost error on a massive scale?
- sogen 10y agoIt's the error of milking the (cash) cows.