many acquirers focus on revenue more than profits because once ingested, the cost-side of the business can change dramatically. according to quantcast, devianta

many acquirers focus on revenue more than profits because once ingested, the cost-side of the business can change dramatically. according to quantcast, deviantart is doing over 40MM monthly uniques. i suspect it is that reach (and not profit or revenue) that wix is actually acquiring.