I think the marketing work that happens early is of a different character than what you'd do if you had a base of customers. I've been building a search engine

I think the marketing work that happens early is of a different character than what you'd do if you had a base of customers. I've been building a search engine for talks (https://www.findlectures.com https://www.findlectures.com), and when I demo it people often give me new language that helps the copy on the site, or ideas for features that communicate the value better.