>If the product is inherently viral, you don't need to market. Surely the "inherently viral" aspect of a product is a marketing strategy? (albeit one that is o

>If the product is inherently viral, you don't need to market. Surely the "inherently viral" aspect of a product is a marketing strategy? (albeit one that is open to optimism) This seems to be a larger part of the problem; one developer's marketing strategy is another's "just build it this way".