4 ms·

I'm beginning to think this whole Android 2.2 thing was planned from the get go to take as much wind out of Apple's sails as possible. Google knew when Apple's

by keltex 16y ago

I'm beginning to think this whole Android 2.2 thing was planned from the get go to take as much wind out of Apple's sails as possible. Google knew when Apple's big announcement was going to be and most likely they had a good idea what it was going to be about (iPad / iPhone 4.0). So they let Apple do their thing and then after the media frenzy had died down a bit, made their big announcement. Of course Google I/O was already planned so that made the perfect forum to make their announcement. Now to add insult to injury, the week after they talk about all the new features, they actually release them. Apple's iPhone 4.0 OS is not due until this summer and now when it comes out it will already be behind Android 2.2. I'm not taking sides here, but certainly see it as a PR victory for Google. What I'm seeing out there is more Android news than iPad news.

mechanical_fish 16y ago
So, waiting until a lull in the press cycle and then making a big announcement is a hostile PR move? What would a polite PR move look like? Google staged a major Android conference and made a major release. Of course there is more Android news this week than iPad news. Google timed their conference and their release to avoid Apple's big April and May releases, and to avoid WWDC and Apple's (presumably forthcoming) big June release. This isn't particularly hostile or non-hostile; it's a basic law of PR physics. The influential tech reporters are human beings that can only be in one place at one time. (It may be an even more fundamental law of physics: There is only one Moscone Center.) Finally, since I'm not trying to sell page views I'm free to point out, once again, that selling smartphones is not a zero-sum game. I doubt that Google's efforts to mention Apple and Apple's products in every other sentence is particularly bad for Apple. By elevating Apple to the level of "the industry standard which we all must compare ourselves to", Google buys attention for themselves, but they also ensure that even more people will pay attention to Apple's next move. It's really kind of a win-win. The ones who aren't winning here are Microsoft, RIM, and HP/Palm: The unmentioned ones.
- keltex 16y ago
  You keep repeating "hostile" like I used that word in my comment. I didn't.
  - mechanical_fish 16y ago
    This is true. Perhaps I initially misread your tone. It has been a bad week.
    - mailanay 16y ago
      Interesting, the reason of dis-agreeing with something might be influenced by what is the state of mind at that moment. I wonder how many comments and articles are down voted because of this reason. To avoid such things from happening as part of my business decisions, I usually delay the decision making by a day so that I can "think clearly" before taking any decision.
e40 16y ago
Isn't this a page out of the Jobs playbook? I recall after the Moto Droid PR splash there was a very interesting Apple leak, like 3 days later. And this is not the first time I remember this happening.

by keltex 16y ago

mechanical_fish 16y ago

So, waiting until a lull in the press cycle and then making a big announcement is a hostile PR move? What would a polite PR move look like? Google staged a major Android conference and made a major release. Of course there is more Android news this week than iPad news. Google timed their conference and their release to avoid Apple's big April and May releases, and to avoid WWDC and Apple's (presumably forthcoming) big June release. This isn't particularly hostile or non-hostile; it's a basic law of PR physics. The influential tech reporters are human beings that can only be in one place at one time. (It may be an even more fundamental law of physics: There is only one Moscone Center.) Finally, since I'm not trying to sell page views I'm free to point out, once again, that selling smartphones is not a zero-sum game. I doubt that Google's efforts to mention Apple and Apple's products in every other sentence is particularly bad for Apple. By elevating Apple to the level of "the industry standard which we all must compare ourselves to", Google buys attention for themselves, but they also ensure that even more people will pay attention to Apple's next move. It's really kind of a win-win. The ones who aren't winning here are Microsoft, RIM, and HP/Palm: The unmentioned ones.

keltex 16y ago
You keep repeating "hostile" like I used that word in my comment. I didn't.
- mechanical_fish 16y ago
  This is true. Perhaps I initially misread your tone. It has been a bad week.
  - mailanay 16y ago
    Interesting, the reason of dis-agreeing with something might be influenced by what is the state of mind at that moment. I wonder how many comments and articles are down voted because of this reason. To avoid such things from happening as part of my business decisions, I usually delay the decision making by a day so that I can "think clearly" before taking any decision.

e40 16y ago

Isn't this a page out of the Jobs playbook? I recall after the Moto Droid PR splash there was a very interesting Apple leak, like 3 days later. And this is not the first time I remember this happening.