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We launched a product recently http://sociaholic.com http://sociaholic.com and applied lean startup principles. Problem Hypothesis: The existing Twitter to Fac
by gosuri 16y ago
We launched a product recently http://sociaholic.com http://sociaholic.com and applied lean startup principles.
Problem Hypothesis: The existing Twitter to Facebook integrations and apps don't preview links/videos when publishing to Facebook from Twitter, thus by limiting the desirability to click on a link on facebook pages.
Execution: Design to launch along with a video in less than 2 weeks, the goal was to validate our solution has a market. We update your facebook page from twitter in nice way (previewing links, converting @handles, etc)
Validation: Our first week: Over 200 active users out of ~250 signups, conversion rate (homepage to adding twitter account) ~30%. 2% dissatisfied customers (5 out 250 people uninstalled)
The product has a much bigger vision and Customer Development is doing wonders and we plan to do this for every step we move forward.