This is very similar to large enterprise healthcare as well. The upside is the opposite of startups. If you successfully integrate with a large health system th

This is very similar to large enterprise healthcare as well. The upside is the opposite of startups. If you successfully integrate with a large health system then you can count that revenue for the better part of a decade. The downside is the sales cycle. You might have that revenue booked for 3 or 4 years and not collect on it until year 5.