Some are saying this is nothing new, that they've repeated this already - but I saw this evolve from a set of tweets around market fit - and the reaction some p

Some are saying this is nothing new, that they've repeated this already - but I saw this evolve from a set of tweets around market fit - and the reaction some people had to the idea. Is it new? yes and no. It's basecamp - basecamp has been basecamp; they're just getting better at explaining who they are and why. is it worth saying? absolutely. I have talked with a lot of founders who don't even think about profitability. But without profit, you have no market fit. You might be up in the air, but gravity pulls all objects down. Basecamp has always represented a voice of sanity in an industry plagued by hype and fads. Maybe you are sick of hearing them, but for others (such as myself) they are a lighthouse in a storm. Also, this is great marketing, because its not an ad. Its actual, meaningful content. 1/3 of the article isn't why basecamp is the facebook of project management. Its respectful.