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It's called content marketing. How do you think they have remained profitable?
by simplehuman 10y ago
It's called content marketing. How do you think they have remained profitable?
- xwowsersx 10y agoHaha touché. I guess I just wanted to point that out...
- simplehuman 10y agoTbh, I am very impressed by their perseverance. As you say it was novel in the beginning years but it's tiring now. But they have kept going at it and not let themselves get tired. They have also motivated their employees to build a brand for themselves. Something to learn here...
- benologist 10y agoWhat's really novel about it is their employees are not here manipulating our flow of news, that's the opposite of how most startups' blogs get to our front page more than once.
- smrtinsert 10y agoIt'd be nice to not have marketing posted as news here.
- ryanbrunner 10y agoYou'd kill an awful lot of content on here, then. Every funding announcement, every technical article written by a developer under the banner of a company is content marketing.