I think these tools (Phenomic, Gatsby) are aimed at front-end developers who are already familiar with React resources and who can leverage that knowledge and t

I think these tools (Phenomic, Gatsby) are aimed at front-end developers who are already familiar with React resources and who can leverage that knowledge and the ecosystem of tools to build static sites much the way they build apps. The bells & whistles are mostly added bonuses - not an argument that all static sites should be built this way. At least that would not be an effective argument in my book.