Make it very clear in your cover letter what role you are looking for. With roughly 3 years experience, a Product designer doesn't seem apt. (for the recruiter,

Make it very clear in your cover letter what role you are looking for. With roughly 3 years experience, a Product designer doesn't seem apt. (for the recruiter, although you may be a genius). So something like "Web developer, with ambitions of growing towards a product manager/designer role". Once you get an opening into a company, and its a good match, your talents will be recognizable instantly.