4 ms·
its more of a story about doing bad analytics by the Clinton campaign. from article: "Presumably because of its alliances, Analytica has declined to work on an
by autokad 10y ago
its more of a story about doing bad analytics by the Clinton campaign.
from article: "Presumably because of its alliances, Analytica has declined to work on any democratic campaigns"
honestly, having an analytics company work closely in both sides sounds a bit ridiculous to me. THAT would be more worrisome
- leereeves 10y agoIs it true that Democrats had their own version of Cambridge Analytica, funded by Eric Schmidt, called The Groundwork? I read that on qz.com but can't find many other sources. https://qz.com/520652/groundwork-eric-schmidt-startup-working-for-hillary-clinton-campaign/ https://qz.com/520652/groundwork-eric-schmidt-startup-workin...
- autokad 10y agoi may be wrong, but its my understanding that the Clinton campaign was more demographics based and Analytica's was more personality / individual targeting. I also read that boots on the ground were begging for resources and refused because what they were seeing did not fit the models - thats bad analytics no matter how you wash it. especially since the same models predicted landslide wins over Sanders where she had lost.
- mirimir 10y agoYes, that's my understanding. And the Trump team just had the more effective methodology and systems. Next time around, the Democrats will do a better job, targeting women, minorities, etc.