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Well for one thing pissing off your customers is not "letting them down." It's pissing them off. Side stepping the fact in the "apology" is like a little kid a
by parfe 16y ago
Well for one thing pissing off your customers is not "letting them down."
It's pissing them off. Side stepping the fact in the "apology" is like a little kid apologizing for something because he knows it is a required action. Not because he's sorry.
This company is sorry that the customers got angry and forced the pricing change. They are not sorry for "letting them down"
- kristiandupont 16y agoInteresting - I never thought of it before, but does it even make any sense to apologize for something that you did intentionally? It is what we force children to do, but mostly because it is a part of a sound upbringing. If you spill coffee on someone, an apology makes perfect sense. You caused someone harm and you acknowledge that, but it wasn't intentional. However, if you steal from someone, saying that you are sorry is not as simple; why did you do it in the first place, then?
- SoftwareMaven 16y agoWhile I do force my kids to apologize on occasion, more as a way of teaching that when you hurt somebody (either intentionally or not), you should try to make it better and an apology is part of that, I know what they are thinking: "Yeah, I'm sorry. Sorry I got caught!"
- techiferous 16y agoWe use apologies as a cheap substitute for empathy. A wronged party would like to know that you see their hurt and if you could do it all over again you wouldn't because of that hurt.