Do you have a source for this? Your statement doesn't carry any weight if you can't back it up. Anecdotally, I have seen a rise in non-tech-savvy people using a

Do you have a source for this? Your statement doesn't carry any weight if you can't back it up. Anecdotally, I have seen a rise in non-tech-savvy people using ad blockers, but I'd be interested to see some hard data.