I expect it factors into intuitive value judgements even if not totally conscious. Its like the lock-smith who slaves for an hour using a dozen tools vs. one w

I expect it factors into intuitive value judgements even if not totally conscious. Its like the lock-smith who slaves for an hour using a dozen tools vs. one who takes 30s and no tools. The latter is more skilled and served you better but will not feel as valuable. The artificial scarcity of an app and the work of "not preventing you downloading something" just doesn't ring our value bell.