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That's a good point, thank you for the explanation. I suspect customer requirements will be very, very similar, so don't think there is much scope for product d
by dolevyao 10y ago
That's a good point, thank you for the explanation.
I suspect customer requirements will be very, very similar, so don't think there is much scope for product differentiation.
I now really do think this will be a "sell fast and scale fast" play on our end, tech execution should not be an issue.
- wj 10y agoThere is always some scope for product differentiation and a lot of scope for marketing differentiation. There are hundred(s) of different CRM products on the market and some differentiate themselves on features (specific features/workflows for particular industries) and some trumpet their lack of features as the "simple crm" or "lightweight crm". Another example is that there are dozens of customer service software products across all price ranges and target business sizes.