To be picky, the thingy was introduced "only" in 2014, so maybe "only" 4.5 million tv affected, that would raise the cost for the company to a whopping $0.50/ea

To be picky, the thingy was introduced "only" in 2014, so maybe "only" 4.5 million tv affected, that would raise the cost for the company to a whopping $0.50/each, more than double what you calculated but still peanuts ...