Copyright holders considering DRM to promote the purchase of their work rather than the piracy of their work should really be aware that there are a lot of peop

Copyright holders considering DRM to promote the purchase of their work rather than the piracy of their work should really be aware that there are a lot of people who will not consume your product if it's not free. The notion that you're protecting your work is not realistic. For many the options are to consume the product any way they can, or not consume the product. The thinking that DRM will ultimately make someone purchase something they never intended to purchase in the first place is unlikely. By having the pricing reflect this "lost" revenue (which was never lost, it was always assumed) you're only punishing the people who weren't going to pirate your product anyway. You're not punishing pirates. If you make a movie rental $1 instead of $4 you're much more likely to sell the product to interested people as well as the people who would have pirated the product if it were more expensive. Stop investing in DRM. You're wasting your time and the investment to defeat DRM will always be worthwhile to your competition.