"I'm not sure what equivalent you could have for computer service to provide the same baseline of consumer trust" Have you heard of IT certifications?, each ve

"I'm not sure what equivalent you could have for computer service to provide the same baseline of consumer trust" Have you heard of IT certifications?, each vendor provides certifications based of their technologies, Microsoft has a lot of different certification programs. If the client only wants to know the basic usage of a program, the service could pair it with another person not certified. If it's a company requiring for help or a developer in their home, he could request for "advanced service" and then a certified person could help in the specific field of the problem. You can have a reputation system, with badges that determine how the person has being helpful, reviews from the clients etc.