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You seem to be reducing the amount of money going for advertising. Any special reason for this? Thanks for the awesomeness of sharing all this stuff!

• patio11 16y ago
  That is the opposite of the truth, actually. I just haven't done bookkeeping for 2010 yet, because a plugin I used on my bookkeeping page broke back in February, and I've been putting off fixing it. My actual advertising budget is largely a factor of two things: Google AdWords algorithms and Google AdWords customer support. One of these two things I have a lot of love for, because it automatically matches my ads up with sites they perform well on, and I'd happily spend $100k if they'd let me. The other I have had some issues with, most recently that it frequently takes weeks or months for them to approve changes or additions to my ads, which does not help minimize the time through the learning loop at all. I get really, really tired of having to argue /dev/null that I am not a gambling operation.