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>> Why has Spotify not pushed harder to own their own content a la Netflix? The 'exclusive' content Apple Music does is very different to Netflix. It's just an
by k-mcgrady 10y ago
>> Why has Spotify not pushed harder to own their own content a la Netflix?
The 'exclusive' content Apple Music does is very different to Netflix. It's just an exclusive publishing deal for a short period of time. They don't own the content. I don't think there is a deal possible that would convince an artist to sell their content to one company (e.g. Spotify). Consumers aren't going to change services to hear your music, what happens to your music when Spotify eventually dies or disappears as the medium changes again, and what about your die hard fans who want to give you lots of money by purchasing vinyl or other physical copies at shows?
- dilemma 10y agoWhat the parent's comment means is not that Spotify should buy works from artists, but that they should assume the role of the studio in creating new work that they would own.
- k-mcgrady 10y agoI understood that. My point being that if Spotify did that and kept the content the themselves, like Netflix, it would be terrible for artists who need to have that content available in a wide variety of formats and stores. Also, considering the volatility of streaming services what would happen to that content if Spotify goes out of business? When you look at TV/movies Netflix there isn't much streaming competition. Outside the US there is Netflix and Prime so you're not really locking content in very much. With music not only are there about a dozen major streaming platforms but there are digital sales (iTunes) and multiple physical mediums available in stores and at concerts. The play would only make sense for Spotify if they were the sole provider and that just wouldn't work for artists as I don't see how they could grow with content availability limited so much.