>“Ad blocking is a detriment to the entire advertising ecosystem,” Paul Verna, an analyst at the research firm eMarketer, said in a statement. “The best way for

>“Ad blocking is a detriment to the entire advertising ecosystem,” Paul Verna, an analyst at the research firm eMarketer, said in a statement. “The best way for the industry to tackle this problem is to deliver compelling ad experiences that consumers won’t want to block.” Compelling? I'd settle for "non-instrusive" and "won't force my computer to run potentially malicious code".