It's honestly naive and lazy to view Snap as "just an app company". It uses the same flawed logic as "Facebook is just a website". Snap is a media platform tha

It's honestly naive and lazy to view Snap as "just an app company". It uses the same flawed logic as "Facebook is just a website". Snap is a media platform that comes with all of the overhead of running a global, culturally sensitive media business. There's user generated content at the center, but there are also a lot of partnerships, curation, etc going on too.