The timing is curious, they signed this dead and added $2B in fixed liabilities on their balance sheet days or weeks before the S1 filing. That they didn't wai

The timing is curious, they signed this dead and added $2B in fixed liabilities on their balance sheet days or weeks before the S1 filing. That they didn't wait until after the IPO suggests Snap may see the partnership as a positive. Could also have been pushed from Google's end as it is a nice way of bragging about a big get but without having to formally announce it, and being associated with a hot IPO that will get a lot of coverage.