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You're obviously going to get a variety of answers because it really depends on your product and market. Saas vs hardware, consumer vs smb vs enterprise, mobile
by callmeed 10y ago
You're obviously going to get a variety of answers because it really depends on your product and market. Saas vs hardware, consumer vs smb vs enterprise, mobile vs web, etc.
My advice is to read Traction and apply the framework to test out as many possible strategies as possible. There are tons of other blogs and strategies about growth but I find Traction to have the most practical and actionable format. Plus, I like having a hard copy. I've probably bought 5 copies of it for friends.
Create a Trello board to track your experiments and progress. You will find something that moves the needle–BUT it might not be what you expect. For example, I've had tons of success at trade shows in past projects.
Good luck.
http://tractionbook.com http://tractionbook.com
- ccvannorman 10y agoTraction is an easy read and an excellent jumping off point into the "growth strategy" space.