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Vblood.com - a vampire themed energy drink. I submitted a contact form on HotTopic.com (a Fortune 500 retailer) about my product, I received request for cost/s
by will_brown 10y ago
Vblood.com - a vampire themed energy drink. I submitted a contact form on HotTopic.com (a Fortune 500 retailer) about my product, I received request for cost/samples, sales grew to 35,000 units/order.
TicketTitan.com - Patent pending software for price (legal fee) determination on traffic ticket cases. Developed in-house for my former employer and cannibalized (automated) his business was gained through future referrals, SEO and some Google ad word spend. Liquidation event.
Partnering for Community Care - Low cost concierge/Direct Primary Care for a physician office. Specifically not meant to cannibalize the existing practice/patients, but experiment to determine fit of business model/moving away from insurance based practice. Word of mouth to uninsured patients. Local hotel/restaurant owners caught word and filled up the available ~100 slots very quick.
MedicareMTM.com - patent pending practice management for medication therapy management (MTM). Initially had a 6 month pilot green lit by Walmart (thru LinkedIn cold contact), this was stopped due to a conflict. Currently, set up a pilot with an independent pharmacy and about half dozen local providers, the pharmacy owner started a network over ~1,000 Indian owned independent pharmacies...so again the natural word of mouth approach.
These are just some examples, and I know they may not fit into the true definition of startup. Still I think it is important to keep an open mind about the specific industry of the startup/business and not apply a one size fits all approach.
- tunesmith 10y agoCan you explain the Partnering for Community Care effort a bit more? That bullet point was general enough that I don't quite get what you were doing / trying to do.
- will_brown 10y agoSee: PartneringForCommunityCare.com for the pilot program the price point was $20/month (individuals) and $15/month (business with 5+ employees enrolled). The copay is $10 to see a P.A./R.N.P. or $25 to see the M.D. Concierge/Direct Primary Care is a model of healthcare where the doctor cuts out the middleman (insurance companies), more and more primary care and pediatricians are considering these business models for their practice. Benefits generally include less staff, no billing/coding, no appeals to insurers, and generally less patients/more time with patients. The practice we worked with believes it could easily grow and sustain 2,000 patients per location and we could replicate the business fairly easily by converting existing practices (more complicated due to legal and ethical concerns of existing patients using insurance) or scaling providers in-house, say like UBER with/without brick & mortar locations.