Not entirely convinced. The cheesegrater Mac design let you upgrade on the fly... I certainly agree about the scale problem, but Apple has never really compete

Not entirely convinced. The cheesegrater Mac design let you upgrade on the fly... I certainly agree about the scale problem, but Apple has never really competed in that market. You could easily buy 1,500 Dells but the graphics department only got 6 Mac Pros. And they still upgraded them in ways that weren't too onerous. > Apple still has some pretty serious mind-share in the professional market, although it fades year over year Yes. Sadly for Apple, that self-build or custom-built PC gives you double the performance for half the price. When time is money, it makes a big difference. And if you're running Adobe software, it's not that big a shift.