My comment on the blog: I couldn’t agree more. Jason Fried of 37 Signals and Tony Hsieh of Zappos would agree. In Rework, Jason claims that everything is market

My comment on the blog: I couldn’t agree more. Jason Fried of 37 Signals and Tony Hsieh of Zappos would agree. In Rework, Jason claims that everything is marketing, including tech support. It’s sad that so many companies forget this. I saw both of them speak this weekend at Big Omaha, it was amazing! Tony even told war stories of people calling in for support. One included a sales associate calling Zappos at 3 in the morning for local pizza places! What a way to build customers for life! I think if us entrepreneurs would take this advice and the advice from Jason F and Tony… we would be one step closer to changing the world.