A key takeaway from this; and one of the main reasons parse failed-- don't name a company or service after an extremely generic programming term. Parse failed

A key takeaway from this; and one of the main reasons parse failed-- don't name a company or service after an extremely generic programming term. Parse failed for a lot of reasons but I hated it because the documentation was terrible at the beginning and used to get me stuck in a forever loop of links. So I searched for additonal info: "Parse javascript" "Parse website library" "Parse programming" Admittedly contrived examples. But the point i am making is pretty clear.