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Here in Austria McD recently installed the second version of ordering machines. The first one was not bad, but it was deployed inconsistently and seemed like a
by manmal 10y ago
Here in Austria McD recently installed the second version of ordering machines. The first one was not bad, but it was deployed inconsistently and seemed like a trial run. Now just about every McD has at least 2 of those HUGE terminals with a reasonably responsive and friendly UI. You can order gluten free options, choose ingredients for every dish, and even choose kids' meal goodies (they call that Happy Meal here). It's also integrated with their smartphone apps, so you can order in the car and then just pick it up. At the same time, they restructured many branches' service counters into two sections - one for ordering with an actual human and one for picking up your finished order. And I think they already reduced active staff by 1 or 2 in the process (for most branches).
I have to admit, it makes for a more streamlined process, and your order is always correct (or it's your fault if wrong). One downside is that staff at the takeaway counter is very stressed since there is no switching between tasks - they become handing-out-food-machines.
- fuzzfactor 10y agoImagine if you will, a modern cafeteria in one of the 48 US states during the 1950's, back when McDonald's was really just a startup with less than 100 outlets, not universally familiar. This would be in black & white. There were already well-established positions as handing-out-food-machines in the cafeteria serving line. These never have been high-paying jobs, but otherwise over the decades evolving levels of stress would seem to be dependent on benevolence of owners when it comes to balancing the gradual benefits of mass production/automation with their employees. These were usually very low stress jobs back then, so at one time there was a lot to work with.