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I was afraid of posting this because it will seem like an advert. But its not. However, I do apologize if it violates an unwritten HN rule. I help developers m

I was afraid of posting this because it will seem like an advert. But its not. However, I do apologize if it violates an unwritten HN rule. I help developers market themselves effectively. Its not a huge product, but has a fair amount of demand. Feels good to help people move forward in their carreers. Even helped one land a job that got him a visa. Not crazy profitable, though. I charge less than $500 for something that can easily go for ten times more. But money is not everything and it brings me joy to see people move up in life. Currently only work with 2 people per month due tk time constraints. So it does less than $1k a month. Pays for hobbies. Its a side project that was born out of people on twitter wanting to hire my shop (Yelluw) do it for them. But didnt make sense for them to hire a whole shop to do something so small.

selectnull 10y ago
Can you provide more information? How exactly do you help developers?
- pryelluw 10y ago
  Well, turns out the average dev doesnt really know much about marketing. Some are even against learning it. I simply work with them to establish an online presence, a core brand (based on their skills and goals), a content strategy (what to write about in order to get the markets attention), visual branding (logo and website design), and time based plans to help them take action. Its like a sort of marketing makeover. But without any BS because I hate mind games.
  - selectnull 10y ago
    Cool. Thanks.
    - pryelluw 10y ago
      You are welcome. :)
  - andai 10y ago
    That last part got my attention! I'm currently studying internet marketing and there's so much stuff out there that makes me uneasy... have you found any resources for ethical marketing?
    - perlgeek 10y ago
      Marketing yourself as a developer can just be blogging, creating videos/sreencaptures of you explaining some thing etc. You don't have to sell anything, just convince people that you're worth employing. Just the other day my boss discussed some hiring decisions with me, and he said "the guy is too expensive. If he had a blog or an active github profile, I could justify 10% more" (above what we'd usually pay for the position). So, having a public blog with some contents and visitors can increase your pay as a developer by 10% easily. If you're not comfortable with traditional marketing, that's all you need to do. And if you're lucky, you can also sell some courses on pluralsight/udemy/whatever at some point, and make some extra cash on the side.
      - pryelluw 10y ago
        Yes, with those simple things you can manage to develop a nice online persona. Where I help people is more in how they are going to implement those ideas. Blogging is not as simple as it sounds and some people need some help to get started. They also need to write with an end goal in sight. I tell people to blog as if you were to publish a book from your posts after 6 months. People also tend to need help in structuring content. I help them learn how to write technical content that does not end up reading like furniture instructions.
    - pryelluw 10y ago
      Ethical marketing is the result of having strong ethics. I personally care more about how I make money than how much I make. My reputation is priceless. So, always listen to your gut and never do anything that you are not comfortable doing. You have a choice.
      - andai 10y ago

selectnull 10y ago

Can you provide more information? How exactly do you help developers?

pryelluw 10y ago
Well, turns out the average dev doesnt really know much about marketing. Some are even against learning it. I simply work with them to establish an online presence, a core brand (based on their skills and goals), a content strategy (what to write about in order to get the markets attention), visual branding (logo and website design), and time based plans to help them take action. Its like a sort of marketing makeover. But without any BS because I hate mind games.
- selectnull 10y ago
  Cool. Thanks.
  - pryelluw 10y ago
    You are welcome. :)
- andai 10y ago
  That last part got my attention! I'm currently studying internet marketing and there's so much stuff out there that makes me uneasy... have you found any resources for ethical marketing?
  - perlgeek 10y ago
    Marketing yourself as a developer can just be blogging, creating videos/sreencaptures of you explaining some thing etc. You don't have to sell anything, just convince people that you're worth employing. Just the other day my boss discussed some hiring decisions with me, and he said "the guy is too expensive. If he had a blog or an active github profile, I could justify 10% more" (above what we'd usually pay for the position). So, having a public blog with some contents and visitors can increase your pay as a developer by 10% easily. If you're not comfortable with traditional marketing, that's all you need to do. And if you're lucky, you can also sell some courses on pluralsight/udemy/whatever at some point, and make some extra cash on the side.
    - pryelluw 10y ago
      Yes, with those simple things you can manage to develop a nice online persona. Where I help people is more in how they are going to implement those ideas. Blogging is not as simple as it sounds and some people need some help to get started. They also need to write with an end goal in sight. I tell people to blog as if you were to publish a book from your posts after 6 months. People also tend to need help in structuring content. I help them learn how to write technical content that does not end up reading like furniture instructions.
  - pryelluw 10y ago
    Ethical marketing is the result of having strong ethics. I personally care more about how I make money than how much I make. My reputation is priceless. So, always listen to your gut and never do anything that you are not comfortable doing. You have a choice.
    - andai 10y ago