Microsoft has embraced the start of a great 'bundling' phase as part of the market's often-repeated cycle of 'bundling and unbundling'. Seems like a smart strat

Microsoft has embraced the start of a great 'bundling' phase as part of the market's often-repeated cycle of 'bundling and unbundling'. Seems like a smart strategy for their current situation. At some point in the future when the bundles become bloated, inefficient and/or lose product focus, new entrants will come and offer single-point 'unbundled' solutions as a means of further innovation. https://hbr.org/2014/07/marc-andreessen-and-jim-barksdale-on-how-to-make-money https://hbr.org/2014/07/marc-andreessen-and-jim-barksdale-on...