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In light of this, Gizmodo would have most likely done much better overall if they would have beat a path right to Steve Job's door and returned the phone when h

In light of this, Gizmodo would have most likely done much better overall if they would have beat a path right to Steve Job's door and returned the phone when he personally called and asked them to. Why? First, Jobs himself would appreciate the ethics and honesty that could have been prevalent throughout this "transaction." Second, you can bet that what comes around, goes around, and Gizmodo would have most likely been rewarded in July when new products are released. Instead, Gizmodo took the low road, and directly snubbed Jobs in the process. I bet Jobs told his legal team to do whatever it takes and whatever it costs to bring Gizmodo down. If someone had a lost prototype of one of my products and decided to extort/ransom me, and I had 40 billion dollars of cash reserves, I would release the hounds. This does not look good at all for Gizmodo.

tokenadult 16y ago
If someone had a lost prototype of one of my products and decided to extort/ransom me, and I had 40 billion dollars of cash reserves, I would release the hounds. Yes, very stupid on Gizmodo's part. They are lousy business journalists if they don't know who has a bigger legal war chest.
- rbanffy 16y ago
  The should expect Apple doing that and should treat the matter with utmost care. Theydhould never refuse to return the phone promptly, nor damage it. They could film it, photograph it and then return it.
rbanffy 16y ago
I like, personally, to go by the "what goes around comes around" rule and would probably return the lost prototype, because if I ever misplace a prototype, I would like it back. I don't, however, like when the press offers some favor to a company in return for future favors. The press has certain obligations that are frequently at odds with simple courtesy. Imagine, for a moment, not a phone, but documents proving "Apple Energy" bribed government officials in order to build an unsafe nuclear power plant and Gizmodo offering to return then in exchange for monetary gain. There was a line crossed somewhere between these points. Also, this whole idea the press should be friends with the subjects of their reporting is pretty much everthing that can be wrong with the press.

tokenadult 16y ago

If someone had a lost prototype of one of my products and decided to extort/ransom me, and I had 40 billion dollars of cash reserves, I would release the hounds. Yes, very stupid on Gizmodo's part. They are lousy business journalists if they don't know who has a bigger legal war chest.

rbanffy 16y ago
The should expect Apple doing that and should treat the matter with utmost care. Theydhould never refuse to return the phone promptly, nor damage it. They could film it, photograph it and then return it.

rbanffy 16y ago

I like, personally, to go by the "what goes around comes around" rule and would probably return the lost prototype, because if I ever misplace a prototype, I would like it back. I don't, however, like when the press offers some favor to a company in return for future favors. The press has certain obligations that are frequently at odds with simple courtesy. Imagine, for a moment, not a phone, but documents proving "Apple Energy" bribed government officials in order to build an unsafe nuclear power plant and Gizmodo offering to return then in exchange for monetary gain. There was a line crossed somewhere between these points. Also, this whole idea the press should be friends with the subjects of their reporting is pretty much everthing that can be wrong with the press.