>seems to capture a slightly different market. Yes. Trello is great for non-technical and/or non-JIRA users. It's great UX means you can throw almost any user

>seems to capture a slightly different market. Yes. Trello is great for non-technical and/or non-JIRA users. It's great UX means you can throw almost any user at it. It's so simple that people can abuse it to fulfill a variety of needs. JIRA's upside is its downside: greater specificity - joined at the hip with complexity.