For anyone interested in reading more about this, Clayton Christensen covers this area in The Innovators Dilemma. https://www.amazon.com/Innovators-Dilemma-Rev

For anyone interested in reading more about this, Clayton Christensen covers this area in The Innovators Dilemma. https://www.amazon.com/Innovators-Dilemma-Revolutionary-Change-Business/dp/0062060244/ref=sr_1_2?ie=UTF8&qid=1485379404&sr=8-2&keywords=innovators+dilemma https://www.amazon.com/Innovators-Dilemma-Revolutionary-Chan...