Sure, Facebook's decline is very widely documented and well studied, I've been tracking it for some time here are a few links that are easily digestible: https

Sure, Facebook's decline is very widely documented and well studied, I've been tracking it for some time here are a few links that are easily digestible: https://www.theguardian.com/technology/2014/jan/22/facebook-princeton-researchers-infectious-disease https://www.theguardian.com/technology/2014/jan/22/facebook-... https://www.linkedin.com/pulse/facebook-dying-michael-spencer https://www.linkedin.com/pulse/facebook-dying-michael-spence... http://www.dailymail.co.uk/sciencetech/article-3628903/Have-reached-peak-Facebook-People-spending-time-social-media.html http://www.dailymail.co.uk/sciencetech/article-3628903/Have-... http://www.dakinassociates.com/facebook-dying-slow-death/ http://www.dakinassociates.com/facebook-dying-slow-death/ https://www.similarweb.com/blog/social-media-usage https://www.similarweb.com/blog/social-media-usage http://www.business2community.com/facebook/6-studies-show-facebook-organic-reach-declining-quickly-01564179 http://www.business2community.com/facebook/6-studies-show-fa... http://marketingland.com/facebook-organic-reach-drop-steepens-52-publishers-pages-187253 http://marketingland.com/facebook-organic-reach-drop-steepen... http://www.slate.com/articles/technology/technology/2016/04/facebook_isn_t_the_social_network_anymore_so_what_is_it.html http://www.slate.com/articles/technology/technology/2016/04/... http://etfdailynews.com/2016/07/25/potential-facebook-bombshell-users-spending-less-time-on-social-media-around-the-globe/ http://etfdailynews.com/2016/07/25/potential-facebook-bombsh... http://www.cnbc.com/2016/10/13/snapchat-is-king-among-teens-as-facebook-declines-in-popularity-survey-shows.html http://www.cnbc.com/2016/10/13/snapchat-is-king-among-teens-... http://www.smh.com.au/business/media-and-marketing/facebook-faces-decline-in-users-posting-personal-content-20160408-go1y65.html http://www.smh.com.au/business/media-and-marketing/facebook-... https://inewsjournal.com/social-media-may-losing-popularity-experts/ https://inewsjournal.com/social-media-may-losing-popularity-... http://www.techtimes.com/articles/30603/20150203/faceook-losing-teen-audience-now-its-just-old-people-socializing.htm http://www.techtimes.com/articles/30603/20150203/faceook-los... http://venturebeat.com/2015/02/27/facebooks-active-users-arent-so-active-anymore-says-survey-data/ http://venturebeat.com/2015/02/27/facebooks-active-users-are... http://www.businessinsider.com.au/facebook-is-losing-its-grip-on-the-teen-demographic-as-visual-social-networks-gain-popularity-2015-6 http://www.businessinsider.com.au/facebook-is-losing-its-gri... http://www.business.com/social-media-marketing/facebooks-user-base-is-getting-older-what-does-this-mean-for-marketers/ http://www.business.com/social-media-marketing/facebooks-use... http://www.intadvertising.com/blog/2016/5/16/is-facebook-losing-popularity http://www.intadvertising.com/blog/2016/5/16/is-facebook-los... http://www.gamenguide.com/articles/56737/20161019/facebook-losing-younger-users-to-snapchat-instagram.htm http://www.gamenguide.com/articles/56737/20161019/facebook-l... http://www.adweek.com/socialtimes/how-much-longer-will-facebook-be-relevant/621117 http://www.adweek.com/socialtimes/how-much-longer-will-faceb... http://www.valuewalk.com/2015/02/facebook-losing-popularity-teens/ http://www.valuewalk.com/2015/02/facebook-losing-popularity-... https://www.cnet.com/news/why-teens-are-tiring-of-facebook/ https://www.cnet.com/news/why-teens-are-tiring-of-facebook/ http://fortune.com/2016/04/07/facebook-sharing-decline/ http://fortune.com/2016/04/07/facebook-sharing-decline/ http://au.pcmag.com/internet-products/4605/news/study-facebook-to-lose-80-percent-of-users-become-the-next-m http://au.pcmag.com/internet-products/4605/news/study-facebo... (note: 2014) http://www.econotimes.com/Wayup-Instagrams-Popularity-Will-Overtake-Facebook-In-2016-135707 http://www.econotimes.com/Wayup-Instagrams-Popularity-Will-O... (note: 2015) http://www.techtimes.com/articles/148829/20160409/decline-in-original-sharing-worries-facebook-heres-whats-happening.htm http://www.techtimes.com/articles/148829/20160409/decline-in... http://www.zdnet.com/article/unfollowing-social-media-youre-falling-out-of-love-with-facebook-instagram-snapchat-twitter/ http://www.zdnet.com/article/unfollowing-social-media-youre-... http://www.theverge.com/2016/4/7/11387604/facebook-personal-sharing-decline-report http://www.theverge.com/2016/4/7/11387604/facebook-personal-... http://growingsocialmedia.com/facebook-decline/ http://growingsocialmedia.com/facebook-decline/