These are really, really good ideas. My first one was: "We're Tumblr for primary schools." I guarantee nobody is doing that, and I guarantee you can make a $

These are really, really good ideas. My first one was: "We're Tumblr for primary schools." I guarantee nobody is doing that, and I guarantee you can make a $10 million business sharing primary school drawings with parents via a safe, tumblr-like interface parents can view on. This is a good idea. my next one was: "We're special sun glasses for Australians." This is an instant win. It's a fanstaic idea. And with that kind of branding (Australian outback sunglasses) The whole world would buy one. I'm living in a temperate climate with 4 seasons - I'd wear them in the spring and summer for sure. Great idea. the next one made me lose interest "We're Groupon for WOW players." since neither groupon nor WOW is buzzy enough right now. I won't look at any more. They need to step up their game - it started off strong but then went legacy.