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If I were you, I'd drop the Wordpress and WooThemes link - it brings nothing to your business and negatively affects those who care about such things. Do you h

If I were you, I'd drop the Wordpress and WooThemes link - it brings nothing to your business and negatively affects those who care about such things. Do you have experience in B2B? Cold calling and searching for your customer instead of them searching for you? It's a very time-consuming task, much worse in support than B2C.

patio11 16y ago
Cold calling and searching for your customer instead of them searching for you? I don't know if this came across in my blog post: cold calling is not in the cards here. I think there is a market niche which exists where it is not profitable to do the cold calling, and believe that I can reach it with scalable approaches like AdWords and AdSense, in much the same way that I reached individual teachers because doing enterprise sales to their school districts would not have been possible.
- maxklein 16y ago
  You know, what I think is that this business is not going to work. There just seem so many things unusual about it. If you cross $1500 a month, you're going to have to give a detailed break-down of what made it work, because I bet I would learn a lot. Just looking at it, my instinct is saying "nah", so if I can retrain and learn some new stuff that would be very useful.
  - mkramlich 16y ago
    If you cross $39,999/month with your biz you'll have to give a detailed breakdown for us here too. ;)
- ankeshk 16y ago
  Is this a problem people search for? I think direct marketing (postcards, ads in trade journals, banner ads on trade portal websites) will work better than Adwords for this. Because I think that your solution is something that a lot of businesses need and can get a benefit from. But its not a solution that all of these businesses search for. So you will do better with a more pro-active marketing tactic. Take the educational approach - get case studies written about your first few clients - in their trade journals. Such a PR / case study approach will work better for you than Adwords.

patio11 16y ago

Cold calling and searching for your customer instead of them searching for you? I don't know if this came across in my blog post: cold calling is not in the cards here. I think there is a market niche which exists where it is not profitable to do the cold calling, and believe that I can reach it with scalable approaches like AdWords and AdSense, in much the same way that I reached individual teachers because doing enterprise sales to their school districts would not have been possible.

maxklein 16y ago
You know, what I think is that this business is not going to work. There just seem so many things unusual about it. If you cross $1500 a month, you're going to have to give a detailed break-down of what made it work, because I bet I would learn a lot. Just looking at it, my instinct is saying "nah", so if I can retrain and learn some new stuff that would be very useful.
- mkramlich 16y ago
  If you cross $39,999/month with your biz you'll have to give a detailed breakdown for us here too. ;)
ankeshk 16y ago
Is this a problem people search for? I think direct marketing (postcards, ads in trade journals, banner ads on trade portal websites) will work better than Adwords for this. Because I think that your solution is something that a lot of businesses need and can get a benefit from. But its not a solution that all of these businesses search for. So you will do better with a more pro-active marketing tactic. Take the educational approach - get case studies written about your first few clients - in their trade journals. Such a PR / case study approach will work better for you than Adwords.