Slightly off "automation" topic - but their are some pretty cool examples of service/contractor companies using/leveraging technology to do things better ( spe

Slightly off "automation" topic - but their are some pretty cool examples of service/contractor companies using/leveraging technology to do things better ( specifically in the drilling space), which the oil companies benefit from, but could never have developed themselves in my opinion: 1) Downhole Telemetry Systems (Communication for Downhole tools) - using EM, Fixed Wire in Drill Pipe and Mud Pulses (Pressure changes in Mud) http://www.halliburton.com/en-US/ps/sperry/drilling/telemetry/mwd-lwd-telemetry-systems.page?node-id=hfyjrqux http://www.halliburton.com/en-US/ps/sperry/drilling/telemetr... http://www.slb.com/services/drilling/mwd_lwd/mwd/powerpulse.aspx http://www.slb.com/services/drilling/mwd_lwd/mwd/powerpulse.... 2) Point the Bit/Push the bit/Rotary Steerable Systems - ability to remotely point the drill bit in a desired direction http://www.halliburton.com/en-US/ps/sperry/drilling/directional-drilling/rotary-steerables/rotary-steerable-solutions.page?node-id=hfvq7ixu http://www.halliburton.com/en-US/ps/sperry/drilling/directio... http://www.slb.com/services/drilling/drilling_services_systems/directional_drilling/powerdrive_family.aspx http://www.slb.com/services/drilling/drilling_services_syste... 3) Loggin While Drilling Technology - having inbuilt sensors of various types on the drill bit, collecting/sampling while drilling http://www.halliburton.com/en-US/ps/sperry/drilling/lwd.page?node-id=hfyjrqtw http://www.halliburton.com/en-US/ps/sperry/drilling/lwd.page... http://www.slb.com/services/drilling/mwd_lwd.aspx http://www.slb.com/services/drilling/mwd_lwd.aspx