4 ms·
Maybe they are hacking the stats. "We had 95% of readers view the video. Give us more ad dollrz!"
by infectoid 10y ago
Maybe they are hacking the stats. "We had 95% of readers view the video. Give us more ad dollrz!"
- sfifs 10y agoNo major advertiser actually trusts what publishers claim - even the big ones like FB and YouTube though they are much less likely to be actively gaming you. That's why there's a lot of tracking JS in pages for viewability to catch stuff like this.
- dawnerd 10y agoHaving worked on eHow I can say pretty confidently that's what they're doing. Probably helps their ad sales people too.
- Macha 10y agoAs someone working in adtech, some of the megabytes of JS you get sent involves viewability tracking to catch stuff like this. Sometimes you'll even have two or more copies, one from the advertiser and some from the companies in between.