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What I don't understand is how it's possible to be the number one ad for the search term "youtube.com" ? You would think that Google would ALWAYS be first in th

• ocdtrekkie 10y ago
  Google may not feel like it needs to pay itself for ad space there, being the top result. Though according to a WSJ article last week, Google products come up as the top ad result in 91% of searches involving product types Google or it's subsidiaries makes: http://www.wsj.com/articles/google-uses-its-search-engine-to-hawk-its-products-1484827203 http://www.wsj.com/articles/google-uses-its-search-engine-to... Presumably though, since it's paying itself, Google can afford to outbid anyone on any ad term on their network. It's actually a little surprising they allow ads on the term at all, actually. For instance, while "Windows support" results are filled with malicious ads at the top, Google has no ads whatsoever for search terms like "Chromebook support". Google actively disables advertising on terms that help their business, and Google does not seem to discourage malware sites on terms that predominantly affect Windows users, for instance.