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Everyone is talking about gaps, manufacturing limitations, etc.. Growing up in the Detroit area where literally everyone works for the big 3 or a molding plant
by codeddesign 10y ago
Everyone is talking about gaps, manufacturing limitations, etc..
Growing up in the Detroit area where literally everyone works for the big 3 or a molding plant for them, I guess I could give a little more insight...
The answer is a lot simpler. Car companies have a pre-defined set of models. A lot of work and planning goes into new models. Part of that planning is a pre-determined quota of estimated cars sold during 6 months, 12, 24, etc. if they don't feel they can hit this rather large quota, the project is scrapped.
So..to answer the question: It's because cars are built to favor the mass general public, both visually and on price-point. People have so many different tastes that it turns out this task is rather quite hard. Ferraris are a niche product, even if they were sold for $20k the Impala would still outsell it by leaps and bound (assuming a Ferrari and Impala were both sold by chevy and that Ferrari didn't have a huge luxury reputation behind it).
It's simply to appeal to the masses to sell millions of cars.