4 ms·

The first video was known to be fake back in 2015, when they released another video that explicitly stated no visual effects were used. And my guess is the seco

The first video was known to be fake back in 2015, when they released another video that explicitly stated no visual effects were used. And my guess is the second video isn't fake, but it's using their non-miniaturized technology. This is not news. Unlike Theranos (where people's health was also at stake), if/when Magic Leap fails, their investors will lose their money and capitalism will go on - this is how things are supposed to work.

Pica_soO 10y ago
The problem is that this kind of "learning" experience propagates from CEO talk to CEO talk. Making a whole branch of technology a No-Go-Zone, even if the problems that stopped it, get solved. "We could do that, and end up like Magic-Leap.." will be the Standard slogan at every pitch.
- Analemma_ 10y ago
  Fortunately Microsoft is not only working on the same thing but already has a shipping product, so even if Magic Leap goes under I don't think it's going to take AR with it.
  - ericd 10y ago
    The Hololens was pretty crappy, though. The Oculus is a much more refined experience, and even there it's not clear that it's good enough to step out of novelty into mass market. I'd say Oculus is close, and Hololens has a very long way to go.
    - Pica_soO 10y ago
      Actually, if you had a drone with a mountedprojector, wouldnt this be a more convenient path? https://en.wikipedia.org/wiki/Virtual_retinal_display https://en.wikipedia.org/wiki/Virtual_retinal_display
      - ericd 10y ago
        Are you suggesting that the drone would project into your eye? What would be the advantage of that over wearing a mounted headset? Not saying it's a bad idea, I just don't really get the advantage, and it seems like there'd be some disadvantages (especially the annoying noise).
    - Sologram 10y ago
      Did u even use Hololens? Hololens is the best AR with best Tracking and mapping. Comparing AR device with VR device itself is not correct. Every one in VR world knows HTC Vive has far superior experience than Rift.
      - ericd 10y ago
        Yes, I have used the Hololens. It's technically impressive, and the structured light-based environment mapping seems to work well. It's easily the best of the AR bunch that I've played with, but it's still got far too many problems to get past the interesting tech demo stage, and it's nowhere near ready for mainstream adoption. The display quality is somewhere just north of flaming garbage, and it's certainly nowhere near the type of quality they've shown in those CG heavy videos. I understand that AR and VR are very different challenges, I was simply comparing them as two nascent techs that are frequently talked about together as being upcoming. VR is much closer to being ready for primetime, despite Hololens' release. Even the Oculus DK1 was closer to ready for mass adoption. And most of /r/oculus would vigorously debate your last sentence since Touch came out, which makes that sentence completely false. I say this as a Vive owner, Touch has taken away the Vive's main advantage.
edblarney 10y ago
"this is how things are supposed to work." No - the information from ML boils down to falsehoods - this is not how 'capitalism' should work :) Granted, it does sometimes happen this way. More limited investment, with reasonable hype, a longer time frame might have worked better - as a lot of the $$$ spent on ML today will be on marketing, overhead, unecessary staff. Granted, even if they do go bust, they'll have made some tangible progress that will be leveraged elsewhere. Google is a big investor - it could be that if ML goes bust, the Google can take hold of the IP, and probably end up hiring a bunch of people and carrying it on. That said, since Alphabet they operate differently.
- argonaut 10y ago
  Company lies to sophisticated investors. They fail. Sophisticated investors who did not do proper diligence lose their money. Yes, that's how capitalism works (technically, America's mixed market). Now, if Magic Leap were a public company that lied to the public, yes I would be totally in favor of regulatory/civil, maybe criminal, investigations.

Pica_soO 10y ago

The problem is that this kind of "learning" experience propagates from CEO talk to CEO talk. Making a whole branch of technology a No-Go-Zone, even if the problems that stopped it, get solved. "We could do that, and end up like Magic-Leap.." will be the Standard slogan at every pitch.

Analemma_ 10y ago
Fortunately Microsoft is not only working on the same thing but already has a shipping product, so even if Magic Leap goes under I don't think it's going to take AR with it.
- ericd 10y ago
  The Hololens was pretty crappy, though. The Oculus is a much more refined experience, and even there it's not clear that it's good enough to step out of novelty into mass market. I'd say Oculus is close, and Hololens has a very long way to go.
  - Pica_soO 10y ago
    Actually, if you had a drone with a mountedprojector, wouldnt this be a more convenient path? https://en.wikipedia.org/wiki/Virtual_retinal_display https://en.wikipedia.org/wiki/Virtual_retinal_display
    - ericd 10y ago
      Are you suggesting that the drone would project into your eye? What would be the advantage of that over wearing a mounted headset? Not saying it's a bad idea, I just don't really get the advantage, and it seems like there'd be some disadvantages (especially the annoying noise).
  - Sologram 10y ago
    Did u even use Hololens? Hololens is the best AR with best Tracking and mapping. Comparing AR device with VR device itself is not correct. Every one in VR world knows HTC Vive has far superior experience than Rift.
    - ericd 10y ago
      Yes, I have used the Hololens. It's technically impressive, and the structured light-based environment mapping seems to work well. It's easily the best of the AR bunch that I've played with, but it's still got far too many problems to get past the interesting tech demo stage, and it's nowhere near ready for mainstream adoption. The display quality is somewhere just north of flaming garbage, and it's certainly nowhere near the type of quality they've shown in those CG heavy videos. I understand that AR and VR are very different challenges, I was simply comparing them as two nascent techs that are frequently talked about together as being upcoming. VR is much closer to being ready for primetime, despite Hololens' release. Even the Oculus DK1 was closer to ready for mass adoption. And most of /r/oculus would vigorously debate your last sentence since Touch came out, which makes that sentence completely false. I say this as a Vive owner, Touch has taken away the Vive's main advantage.

edblarney 10y ago

"this is how things are supposed to work." No - the information from ML boils down to falsehoods - this is not how 'capitalism' should work :) Granted, it does sometimes happen this way. More limited investment, with reasonable hype, a longer time frame might have worked better - as a lot of the $$$ spent on ML today will be on marketing, overhead, unecessary staff. Granted, even if they do go bust, they'll have made some tangible progress that will be leveraged elsewhere. Google is a big investor - it could be that if ML goes bust, the Google can take hold of the IP, and probably end up hiring a bunch of people and carrying it on. That said, since Alphabet they operate differently.

argonaut 10y ago
Company lies to sophisticated investors. They fail. Sophisticated investors who did not do proper diligence lose their money. Yes, that's how capitalism works (technically, America's mixed market). Now, if Magic Leap were a public company that lied to the public, yes I would be totally in favor of regulatory/civil, maybe criminal, investigations.