Marketing, obviously. They were technically correct, but the figures used were not "median income" (or whatever it is called). TechCrunch has a table that show

Marketing, obviously. They were technically correct, but the figures used were not "median income" (or whatever it is called). TechCrunch has a table that shows the comparison between advertised and real earnings: https://techcrunch.com/2017/01/19/uber-settles-ftc-lawsuit-claiming-it-misled-drivers-about-pay/ https://techcrunch.com/2017/01/19/uber-settles-ftc-lawsuit-c...