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While Google pays itself for the ads, the strategy does have a cost: Google forgoes potential revenue from ads it displaces. I'm worried about the Google monop
by kyleschiller 10y ago
While Google pays itself for the ads, the strategy does have a cost: Google forgoes potential revenue from ads it displaces.
I'm worried about the Google monopoly, but this in particular feels pretty reasonable to me. I don't see how it's disanalogous to a tv network buying ads on it's own channel.
- mutatio 10y agoI wonder what the effect is on AdWords bids for keywords Google is targeting. Does the average bid cost increase, effectively negating the cost of Google advertising on Google? (Thus due to economics, the ads become free, or reduced in cost).