> Should we stop polluting? Yes > Should we research renewable energy sources? Yes > Should we try to save energy and get more efficient where possible? Yes

> Should we stop polluting? Yes > Should we research renewable energy sources? Yes > Should we try to save energy and get more efficient where possible? Yes All of these questions have become weirdly politicized. It seems to come from thinking less pollution hampers business profits. If a company is required to pollute less, many think that increases cost. Two strategies that could fight this: 1. Point out how polluting less could also result in enhanced energy efficiency, which could overall reduce cost (especially when factored over many years) 2. Make it even more abundantly clear what the consequences will be. Many visualizations exist to help the consequences be visible, but they still seem very academic. Unless someone can internalize how something will negatively impact their life, inertia rules and no change will be made. I am working on something that will remind people of the concrete negative consequences more often, but I must be careful to still be accurate. Communicating what we know now in extremely concrete, easy-to-understand, visual and visceral terms, seems essential to removing the politicization of these questions.