I think it's a shame that legislation on climate change seems to be the expediting/forcing factor behind getting companies to improve their products and service

I think it's a shame that legislation on climate change seems to be the expediting/forcing factor behind getting companies to improve their products and services. It seems to me that Fortune 500 businesses have been especially slow taking advantage of computing developments over the last 10-15 years. I feel like there is so much potential for them to be better for the environment by more efficiently creating better products - and I can't understand how they would pass up on such opportunities. It's better for them because these improvements could lead to better product (competitive advantage) and marketing superiority (earth friendly!). Maybe I'm naive or maybe Jevon's Paradox makes it all useless.