3 ms·

Tell HN: Great example of monitoring and targeting your users

2 points by faramarz 16y ago

This past week I've been actively trying to polish my LinkedIn profile, upon recommendation from friends. Apparently it's a real lead generator for them. I found myself on the jobs pages more than once. To my great surprise, LinkedIn just sent me a special promotion page targeting me as a potential job seeker. https://www.linkedin.com/secure/purchase?_ra=sub&_prm_2_enc_id=0_3WmOBAzj28nRHi-JvG5_hv&trk=jss_mkt_may_50p&_=&_pt=sub&placePromoSubsOrder=&ups=jobseeker Thats the page. It's really pleasant to see this and a great example for all you Startup guys as well. Monitor and target and give special pricing, even if it's just one user. I feel LinkedIn cares about me right now (even that it's an automated process). This landing page cannot be discovered anywhere else on the site and 50% off is really a good deal, the language is very unique to my situation as well. I may even upgrade my account or pass on the page to others. Thats how glad I am to see this! Amazing, now i'm an ambassador. This was just an AHA moment for me. Cheers!

nolochemical 16y ago
We usally upsell this as part of a keyword management module for site owners who operate classifieds type or a site with built in mail comms. Since they almost always ask for seo, we can use the same key wordlists + many filtering functions and syphon the context in which keywords were requested/searched/rquest uri,etc..: "attached": comms: msg-id/url "resume": comms: msg-id/url "resume": web-bot: msg-id/url: type/name (ex..google) Each of there transactions can be neatly tucked into mem-cache for high-volume, and/or stored later to db. /* CODE / / http://nopaste.voric.com/paste.php?f=kon00y http://nopaste.voric.com/paste.php?f=kon00y * @param (array) $arr // regular/serialized array of trans / function syphon_filter($arr) ...explode the array.. ..foreach( item as k=>i) c_id = hash(sha256, i ); ..prep for cache.. / - c_id is the sha256 of the actual data which contains another id that will be unique to all items. - i is the actual data / c_id, i //both sent to mem-cache return _whatever_ya_like; } /CODE*/ Tie this to function an reports admin page on the backend, you can cleary see the 5w's for each user actions at any given snapshot. We got the idea from phpBB's bad word filter and pushed it a bit further. In most langs the technique can be implemented in a few functions; yet filtering is the most challenging.

2 points by faramarz 16y ago

nolochemical 16y ago

We usally upsell this as part of a keyword management module for site owners who operate classifieds type or a site with built in mail comms. Since they almost always ask for seo, we can use the same key wordlists + many filtering functions and syphon the context in which keywords were requested/searched/rquest uri,etc..: "attached": comms: msg-id/url "resume": comms: msg-id/url "resume": web-bot: msg-id/url: type/name (ex..google) Each of there transactions can be neatly tucked into mem-cache for high-volume, and/or stored later to db. /* CODE / / http://nopaste.voric.com/paste.php?f=kon00y http://nopaste.voric.com/paste.php?f=kon00y * @param (array) $arr // regular/serialized array of trans / function syphon_filter($arr) ...explode the array.. ..foreach( item as k=>i) c_id = hash(sha256, i ); ..prep for cache.. / - c_id is the sha256 of the actual data which contains another id that will be unique to all items. - i is the actual data / c_id, i //both sent to mem-cache return _whatever_ya_like; } /CODE*/ Tie this to function an reports admin page on the backend, you can cleary see the 5w's for each user actions at any given snapshot. We got the idea from phpBB's bad word filter and pushed it a bit further. In most langs the technique can be implemented in a few functions; yet filtering is the most challenging.