3 ms·
The joke of AMP is this: I lost a few rankings for an important keyword to a competitor. My page loads in milliseconds without AMP, whereas the competitor shove
by WA 10y ago
The joke of AMP is this: I lost a few rankings for an important keyword to a competitor. My page loads in milliseconds without AMP, whereas the competitor shovels 300 HTTP requests down the visitor's throat with several MB worth of ad trackers and junk.
The technical side of SEO – and thus the justification of AMP – is a joke if a trash website like my competitor's can be on #1.