3 ms·

I used Nylas back when it was free, and it is a good email client, but it just wasn't worth $7 a month to me, and certainly not $12, especially when I consider

I used Nylas back when it was free, and it is a good email client, but it just wasn't worth $7 a month to me, and certainly not $12, especially when I consider that Office 365 Business Premium is only $12.50 a month, and includes Outlook, Word, Excel, etc. I would never use Office 365 personally, but when I consider the value offered by Office 365 Premium vs. Nylas, for about the same price, it makes Nylas Email look grossly overpriced. It seems to me that Nylas could make a lot more money by charging $1 a month, since there are likely many, many more people willing to pay $1 vs. $12. Probably more than the 12 to 1 ratio required to break even. I like Nylas, and think it is a good email client, but their pricing suggests they haven't done the market research and competitor analysis required to price themselves strategically and to be successful.

grinich 10y ago
> It seems to me that Nylas could make a lot more money by charging $1 a month, since there are likely many, many more people willing to pay $1 vs. $12. Probably more than the 12 to 1 ratio required to break even. Do you have any data on this? Would love to see it to help inform the research we already did when pricing the Pro edition of Nylas Mail.
- innocentoldguy 10y ago
  Not for Nylas, since spending the time to do that research wouldn't benefit me. I'm happy to do it for a salary though. Having said that, I can offer you this isolated anecdote (as worthless as that is): The last company I worked for used to use Nylas, before the pricing was set to $7 a month. When your company started charging for Nylas, we all stopped using it, both personally and professionally, and the general consensus during the transition away from your product was basically, "I'd continue to use it if it were around a buck." We understood the need for your company to make money, but $7 a month seemed too steep to us, so we went elsewhere. I think it is great if you're able to succeed at $12 a month. I certainly won't begrudge your success. It just seems to me that at the $12-price-point, your competitors are offering much, much more. There are also free options, like Boxer, that work satisfactorily and are still free. I'm not knocking your product. I liked it when I was using it, and I think you're trying to succeed in a difficult market, so kudos for making the attempt. I just don't personally value Nylas Mail at $7 (or $12) a month, and reading through this thread, it seems there are others who feel the same way; which I would think you'd want to consider as you fine-tune your business model. Anyway, best of luck to you. I wish you all the success you deserve.

grinich 10y ago

> It seems to me that Nylas could make a lot more money by charging $1 a month, since there are likely many, many more people willing to pay $1 vs. $12. Probably more than the 12 to 1 ratio required to break even. Do you have any data on this? Would love to see it to help inform the research we already did when pricing the Pro edition of Nylas Mail.

innocentoldguy 10y ago
Not for Nylas, since spending the time to do that research wouldn't benefit me. I'm happy to do it for a salary though. Having said that, I can offer you this isolated anecdote (as worthless as that is): The last company I worked for used to use Nylas, before the pricing was set to $7 a month. When your company started charging for Nylas, we all stopped using it, both personally and professionally, and the general consensus during the transition away from your product was basically, "I'd continue to use it if it were around a buck." We understood the need for your company to make money, but $7 a month seemed too steep to us, so we went elsewhere. I think it is great if you're able to succeed at $12 a month. I certainly won't begrudge your success. It just seems to me that at the $12-price-point, your competitors are offering much, much more. There are also free options, like Boxer, that work satisfactorily and are still free. I'm not knocking your product. I liked it when I was using it, and I think you're trying to succeed in a difficult market, so kudos for making the attempt. I just don't personally value Nylas Mail at $7 (or $12) a month, and reading through this thread, it seems there are others who feel the same way; which I would think you'd want to consider as you fine-tune your business model. Anyway, best of luck to you. I wish you all the success you deserve.